Invites Go Out For Microsoft adCenter
Microsoft adCenter Invitations
The speculation has come to an end as Microsoft today sent out invitations for the Microsoft adCenter, their version of Adsense. Microsoft adCenter have said that the adverts will at first be displayed "primarily" on Microsoft owned sites and that ContentAds will place advertisements using not just keywords but also demographic targeting, geo-targeting and incremental bidding tools.it will be interesting to see how well adCenter distinguishes different demographics. So if anyone got an invitation we would love to hear what you think.
What with Google and Yahoo already in the CPC/PPC advertising industry it will be good to see how the industry and the prices change now that the third "big dog" has joined the game.
With higher competition we can only expect that things will improve for both publishers and advertisers, But we do run the risk of Microsoft adCenter just sitting happy doing nothing apart from the tried and tested methods used by google.
Was the announcement of Microsofts ad deal with facebook designed to coincide with the invitation rollout of adCenter?
This entry was posted
on Wednesday, August 30, 2006 at 8/30/2006.
You can skip to the end and leave a response.
Posted byNice to have one more alernative to AdSense out there. Something tells me AdCeneter is going to be some pretty good competition to the AdWords/AdSense combo. Yahoo doens't seem to be at the moment. Guess we'll have to see though.
No invite for me either so I'll just have to keep my eyes and ears open for the moment
Post a Comment