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Google Adsense - Cost Per Action (CPA)


Google has started testing it's new adsense feature of "cost per action" (CPA).

What is cost per action?


Cost per action would mean publishers get paid for a sale or a lead instead of getting paid for clicks and impressions. For some sites this would mean less money, But for others it would mean a lot more.

Unlike with their pay per click and pay by impression options CPA would not be contextual. This means publishers can pick what affiliate adverts they want to display, and if someone signs up after visiting from your adblock, you will get paid, You will not get paid for impressions or clicks though.

At the moment this program is only open to adsense users through invitation, But it it works well the rest of us will be able to use it in a few months.

Ps.. If anyone has a spare Adsense cost per action (CPA) invite, I would love one.. Thanks.

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